# Midwest Kit — Ready-to-Publish Social Posts

**Posting window:** Thursday, July 23–Saturday, July 25, 2026  
**Product CTA:** *The Midwest Dad’s Golf Gadget Field Guide* — **$9.99** digital guide  
**Goal:** Give Midwest dads a useful, low-pressure reason to visit the guide without promising better scores, distance, or results.

## Use This Look on Every Post

- Film in a real setting: golf-bag pocket, garage workbench, truck tailgate, driveway, or course parking lot. Keep it lightly worn-in, practical, and unpolished—not studio glossy.
- Build text with cream (`#F2EFE6`) on dark field green/ink. Use Midwest green (`#556B3C`) and field tan (`#C2B28A`) for dividers or labels; reserve rust (`#C2503A`) for the $9.99 CTA.
- Use uppercase Oswald-style display text for the hook and clean Inter-style body text for the small supporting line. Leave generous space around the gear.
- End every edit with a 1.5–2 second card: `MIDWEST KIT` / `DAD-TESTED FINDS. REAL-WORLD WINS.` / `FIELD GUIDE • $9.99 • LINK IN BIO`.
- Use only real gear and a real guide cover/page preview. Describe personal habits and practical considerations, not guaranteed outcomes.

## Suggested Posting Order

| Date | Post | Why It Goes Here | Recommended Time |
| --- | --- | --- | --- |
| **Thu, Jul 23** | **Post 1 — The Five-Minute Golf-Bag Pocket Reset** | Starts with a helpful, no-purchase cleanup that earns saves and establishes the practical voice. | 7:30–8:30 p.m. Central |
| **Fri, Jul 24** | **Post 2 — The $6 Dad Find for a Less Annoying Golf Bag** | Introduces one straightforward, low-cost accessory category in a real-world context. | 7:30–8:30 p.m. Central |
| **Sat, Jul 25** | **Post 3 — The “Three Rounds” Budget Rule** | Gives an easy weekend buying filter and naturally connects the guide to smarter golf purchases. | 9:00–10:00 a.m. Central, before tee-time scrolling |

Post natively to TikTok, Instagram Reels, and YouTube Shorts. Stay available for the first 30–45 minutes to answer real questions. If someone asks what the product is, reply: “It’s a $9.99 digital guide for sorting useful golf accessories from random-cart clutter. The link in bio has the details.”

---

## Post 1 — The Five-Minute Golf-Bag Pocket Reset

**Angle:** A useful golf-bag cleanout that helps viewers make the most of what they already own. This is organization advice, not another “should I buy it?” checklist.

**Ideal length:** 24–30 seconds  
**Props/footage:** Golf bag, one cluttered pocket, old receipts or broken tees, fresh tees, ball marker, divot tool, small zip pouch, guide cover/page preview.

### Platform-Ready Hook

**“Your golf bag probably has one pocket that’s doing absolutely nothing for you. Give it five minutes.”**

### Spoken / Video Script

“Your golf bag probably has one pocket that’s doing absolutely nothing for you. Give it five minutes. Pull the broken tees, old receipts, and mystery stuff out. Then keep the little things together: tees, marker, divot tool, and a spare glove if you carry one. I use a small zip pouch so I’m not digging around on the first tee. It’s not fancy—it just makes the bag easier to live with. For more practical golf-buy ideas, the Midwest Dad’s Golf Gadget Field Guide is $9.99 in the link in bio.”

### Shot Plan and On-Screen Text

| Time | Visual | On-screen text |
| --- | --- | --- |
| 0–3s | Open a cluttered golf-bag pocket at the workbench. | `YOUR GOLF BAG HAS A JUNK DRAWER.` |
| 3–7s | Lay out broken tees, old paper, and loose items. | `5-MINUTE POCKET RESET` |
| 7–13s | Sort tees, marker, divot tool, and glove into a small pouch. | `KEEP THE SMALL STUFF TOGETHER` |
| 13–19s | Put the pouch neatly back in the bag; zip the pocket. | `LESS DIGGING. MORE READY.` |
| 19–25s | Show guide cover or a real preview page beside the bag. | `PRACTICAL GOLF BUYS` / `FIELD GUIDE • $9.99` |
| 25–30s | Branded end card. | `MIDWEST KIT` / `LINK IN BIO` |

### Caption

One golf-bag pocket. Five minutes. A lot less mystery stuff before the first tee.  

This is the kind of practical reset I like: use what you already have, keep the little things together, and only buy gear that earns a job. The Midwest Dad’s Golf Gadget Field Guide is a $9.99 digital guide for making the next golf buy a smarter one. ⛳️

### CTA

**“The $9.99 Midwest Dad’s Golf Gadget Field Guide is in the link in bio.”**

### Platform Adaptations

| Platform | Edit / Publishing Direction | Platform Caption | CTA |
| --- | --- | --- | --- |
| **TikTok** | Open on the mess before speaking. Use quick, satisfying cleanup cuts and add a native text prompt: `What’s in your golf-bag junk drawer?` | “Be honest: how many broken tees are living in your golf bag right now? A five-minute pocket reset is free. The practical buying guide is $9.99 in bio. ⛳️” | “Comment `BAG` with the weirdest thing you found. Guide link is in bio.” |
| **Instagram Reels** | Keep the item-sorting labels large and screenshot-friendly. Share to Stories afterward with a poll: `Golf bag: organized / chaos`. | “A bag reset costs nothing and makes the next round feel a little less scattered. Save this for the night before your next tee time. The Midwest Dad’s Golf Gadget Field Guide is $9.99 through the link in bio.” | “Save this Reel, then tap the bio link for the guide.” |
| **YouTube Shorts** | Use clear chapters in the first frame: `EMPTY` → `SORT` → `PACK`. Keep a clean voiceover and place the product title on screen for two seconds. | “A practical golf-bag reset: clear one pocket, group the small stuff, and stop guessing where the essentials went. The $9.99 Midwest Dad’s Golf Gadget Field Guide is linked in the description.” | “Find the digital guide in the description and pinned comment.” |

---

## Post 2 — The $6 Dad Find for a Less Annoying Golf Bag

**Angle:** Show a simple clip/carabiner as a low-cost organization find—not a must-have gadget and not a performance tool. Film the exact clip being used; price language should be changed if the item on camera costs more than $6.

**Ideal length:** 20–26 seconds  
**Props/footage:** A real basic carabiner or utility clip that cost $6 or less, towel, glove, golf bag, truck tailgate or garage workbench, guide preview.

### Platform-Ready Hook

**“One of the handiest things on my golf bag isn’t even a golf gadget.”**

### Spoken / Video Script

“One of the handiest things on my golf bag isn’t even a golf gadget. It’s a basic six-dollar clip. I use it to keep my towel where I can grab it, or hang a glove to air out between holes. It won’t fix a bad swing, and it doesn’t need to. It solves one small annoyance for a few bucks. That’s the kind of gear I like to look for. The Midwest Dad’s Golf Gadget Field Guide is $9.99 in the link in bio if you want more practical buying ideas.”

### Shot Plan and On-Screen Text

| Time | Visual | On-screen text |
| --- | --- | --- |
| 0–3s | Hold the clip close to camera with the golf bag behind it. | `NOT A GOLF GADGET.` |
| 3–6s | Attach the clip to the bag. | `ABOUT $6` |
| 6–11s | Clip on a towel, then show glove hanging from it. | `TOWEL OR GLOVE: EASY TO GRAB` |
| 11–16s | Step back to show the bag setup. | `SMALL FIX. REAL USE.` |
| 16–21s | Lay the clip beside the guide cover/page preview. | `PRACTICAL > FLASHY` / `FIELD GUIDE • $9.99` |
| 21–26s | Branded end card. | `MIDWEST KIT` / `LINK IN BIO` |

### Caption

Not every useful golf-bag add has to come from the golf aisle. A basic clip can keep a towel or glove in an easy-to-reach spot for a few bucks.  

It’s a small fix, not a miracle tool—and that is exactly the point. The Midwest Dad’s Golf Gadget Field Guide is a $9.99 digital guide for finding useful gear without buying every shiny thing you see.

### CTA

**“Get the $9.99 Midwest Dad’s Golf Gadget Field Guide through the link in bio.”**

### Platform Adaptations

| Platform | Edit / Publishing Direction | Platform Caption | CTA |
| --- | --- | --- | --- |
| **TikTok** | State the real price only if shown on camera. If the clip cost a different amount, swap `six-dollar`/`ABOUT $6` for the actual amount. Use a quick before/after bag shot. | “A basic clip is not exciting. That’s why I like it. It handles one small bag annoyance without turning into another thing to manage. What’s your best non-golf golf find?” | “Comment your best cheap bag add. The $9.99 field guide is in bio.” |
| **Instagram Reels** | Use a slower, clean close-up attaching the towel. Add the small tag `DAD FIND` in Midwest green, then hold the final setup for a beat. | “The best practical finds are usually the ones that quietly do their job. This one is a basic clip, a towel, and less rummaging around. The Midwest Dad’s Golf Gadget Field Guide is linked in bio for $9.99.” | “Tap the bio link for the digital guide.” |
| **YouTube Shorts** | Start on a title card: `MY FAVORITE NON-GOLF GOLF FIND`. Include the caveat in spoken audio: it is for keeping items handy, not changing how you play. | “This basic bag clip keeps a towel or glove easy to reach. It is a small organization find—not a magic golf accessory. The $9.99 Midwest Dad’s Golf Gadget Field Guide is in the description.” | “Open the description or pinned comment for the guide.” |

---

## Post 3 — The “Three Rounds” Budget Rule

**Angle:** A clear spending rule that helps viewers pause before low-value purchases. It differs from the original cart-check post by focusing on a simple, personal cost-per-use threshold rather than a general buying checklist.

**Ideal length:** 22–28 seconds  
**Props/footage:** Phone calculator, generic $20 price tag or handwritten card, golf bag, tee and ball, guide cover/page preview.

### Platform-Ready Hook

**“My golf budget rule: if I can’t picture using it three rounds, I leave it on the shelf.”**

### Spoken / Video Script

“My golf budget rule: if I can’t picture using it three rounds, I leave it on the shelf. A twenty-dollar accessory used once is just a twenty-dollar lesson. But if I can see where it lives in the bag and when I’ll use it, then it might be worth a closer look. This isn’t about buying nothing—it’s about buying less random stuff. The Midwest Dad’s Golf Gadget Field Guide is $9.99 in the link in bio if you want a practical filter for the next golf buy.”

### Shot Plan and On-Screen Text

| Time | Visual | On-screen text |
| --- | --- | --- |
| 0–3s | Hold a generic accessory beside a handwritten `$20` card. | `MY “3 ROUNDS” RULE` |
| 3–8s | Open phone calculator; show `20 ÷ 1` then cross it out. | `USED ONCE? THINK TWICE.` |
| 8–14s | Place the accessory in the bag and point to its intended pocket. | `WHERE DOES IT LIVE?` / `WHEN DO I USE IT?` |
| 14–19s | Set the accessory back on the shelf/workbench. | `BUY LESS RANDOM STUFF.` |
| 19–24s | Show the real guide cover/page preview. | `SMARTER GOLF BUYS` / `FIELD GUIDE • $9.99` |
| 24–28s | Branded end card. | `MIDWEST KIT` / `LINK IN BIO` |

### Caption

My personal golf-buying rule: if I can’t picture using it for three rounds, it can stay on the shelf for now.  

No rule is perfect, but it keeps the budget pointed at gear that has a real job. The Midwest Dad’s Golf Gadget Field Guide is a $9.99 digital guide built around that same practical mindset.

### CTA

**“Use the link in bio to get the $9.99 Midwest Dad’s Golf Gadget Field Guide.”**

### Platform Adaptations

| Platform | Edit / Publishing Direction | Platform Caption | CTA |
| --- | --- | --- | --- |
| **TikTok** | Put `3 ROUNDS` in the first-frame title and use the calculator visual in the first six seconds. Ask for viewers’ own rule in the final frame. | “Not a law. Just a way to keep a golf cart from becoming a drawer full of one-time purchases. What’s your personal ‘is this worth it?’ rule?” | “Drop your rule below. The $9.99 guide is in bio.” |
| **Instagram Reels** | Make the three decision prompts easy to save: `Will I use it three rounds?` / `Where does it live?` / `What does it replace?` | “A small budget rule for anyone who likes golf gear but also likes keeping money for green fees. Save this for the next time an accessory looks tempting. The $9.99 field guide is in bio.” | “Save the rule and visit the link in bio for the guide.” |
| **YouTube Shorts** | Lead with the exact spoken hook, then place the three prompts in sequence as full-screen cards. Add product title and price in the last three seconds. | “Before adding another golf accessory, try the three-round rule: can you picture using it, where will it live, and what problem does it solve? The $9.99 Midwest Dad’s Golf Gadget Field Guide is linked in the description.” | “Use the description or pinned comment to view the guide.” |

## Comment and Story Follow-Up Prompts

- **Post 1:** Pin: “What’s the weirdest thing currently living in your golf bag?” Turn the strongest answer into a one-line reply video.
- **Post 2:** Instagram Story poll: “Bag clip: useful / not for me.” Follow with a guide-cover frame and native link sticker.
- **Post 3:** Reply to “I use everything I buy” with: “That is the goal. The rule is just a pause before the one-use stuff piles up.”
- **Product-format reply:** “It’s a $9.99 digital guide. The link in bio has the product details and checkout.”

## Publishing Checks

- Confirm the profile link and YouTube description link open the live Midwest Kit product page before posting.
- Replace the `$6` wording in Post 2 if the actual clip shown costs a different amount; do not imply a price you did not pay or verify.
- Keep text in the central vertical safe area and add accurate native captions.
- Do not state or imply that any accessory lowers scores, adds distance, or works for every golfer.
